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VBE Spotlight on: Vistra Communications

Events NaVOBA • July 27, 2022

Vistra Communications

Vistra Communications was founded in 2007 by Brian Butler.

Photo of Brian Butler pictured Right

Location/Headquarters: Lutz, Florida


Additional Sites: Alexandria, Virginia


Business Accolades: NaVOBA Certified, SDVOSB, Tampa Bay Business Journal Power100, 2021 Blue Pencil & Gold Screen Award Winner NAGC, Ranked #1 PR Firm in the Tampa Bay Area by Tampa Bay Business Journal, 2020 Doing Well While Doing Good Humanitarian Award - MBE, and many more!

Vistra is an award-winning, nationally-recognized agency providing integrated marketing, communications, promotions and management consulting services. Complemented by a strategic acquisition of a 40-year-old firm – Marketing Associates USA – they provide an impressive legacy of award-winning services to a broad cross-section of the Fortune 100. Their team of professional problem-solvers makes it their mission to be integral to clients' success. 


Vistra's team are thought leaders, innovators and creators who use their expertise to build solutions for their clients


Learn more by visiting their website: https://www.consultvistra.com


About the Business - Serving Fortune 500 Companies

What services do you provide?


"We provide a wide range of marketing, communications and consulting services to commercial and government clients."


Who are your primary customers?


"Our commercial clients have included AT&T, ExxonMobil, Coca Cola, Moffitt Cancer Center, Visit Tampa Bay, Premier HealthCare, Florida Power and Light, Center for Disease Control, City of Tampa, US Department of Homeland Security, US Customs and Border Patrol, US Department of Veterans Affairs, Department of Defense, Disney on Ice, Grow Financial and many others."


When and how did you start your business?


"I started the business ofut of my house after retiring from the Army and unable to find a job."


Business Growth Challenges - Growing Through Challenge and Change

What were some of the challenges in starting your business?


"Getting those first sustainable clients was a challenge."


What is the key to the success of your business?


"Perseverance, Prayer, and sticking with it! I also had to learn to ask for help and I am always putting myself in positions to learn as we grow."


What lessons learned can you share with people to make their business succeed?


"Develop a plan and stick with it. Surround yourself with like minded people that know how to run great businesses."


What pitfalls should they avoid?


"Eliminate distractors and things that waste your time so that you can focus on your business. "


What other information about you and your business would you like to share with the NaVOBA community?



"I believe that is Find ways to give back and help others in your community."



Service information

Branch:


Army


Service Years:


1984-2002


Highest Rank Attained:


"I retired as a LTC (Though I was selected for Full Colonel.)" 


Why did you join the military?


"I simply believed that commercial that said join the army and see the world. I was the recipient of a 3 year ROTC Scholarship at Hampton University"


Military Occupation:


"I was in the US Army Chemical Corps. I was also a Public Affairs Officer."


Any Significant Military Achievements/Experience you'd like to mention?



"I commanded troops in combat. I also served as a Spokesperson to an Army Secretary and on the communications team for a Chairman of the Joint Chiefs of Staff. I also served in the White House.


Biography/Fun Facts


In 10 years, you see yourself?

"Retired and spending more time on my tractor and enjoying life with my grand kids."


People might be interested to know that?

"I have been to 68 countries"


What is your favorite sports team?

"Tampa Bay Buccaneers, Tampa Bay Lightning and the Tampa Bay Rays"


What is your dream car?

"1965 Mustang"

By Events NaVOBA November 4, 2024
On October 22, NaVOBA celebrated the Minority Veteran's Business Enterprise of the Year Awards Ceremony during the 2024 National Minority Supplier Development Council (NMSDC) Conference in Atlanta. Hosted at Cuts Steakhouse, a sponsor of the event alongside Accenture, Shell, and Hilton, the event was complete with a full course meal, drinks, and networking. Mimi Lohm, NaVOBA's Chief Development Officer, kicked off the event and set the stage for the awardees. Keynote speakers included Brandi Rauch, General Manager of Supply Chain for Shell, Che' McFerrin, Associate Manager, Global Supplier Inclusion & Sustainability at Accenture, and Matthew Pavelek, NaVOBA's President. Before the announcements of the winners, NaVOBA surprised Don McKneely, Chairman & CEO of Minority Business News, with the 2024 Veteran's Business Champion Award. The program then went on to highlight two companies who have demonstrated excellence within their industries with the 2024 Veteran's Business Enterprise (VBE)® We Love Awards. The first VBE We Love Award went to Demond Crump, CEO of REIGN Premium Sanitary Napkins. Founded in 2019, REIGN Premium Sanitary Napkins specializes in providing innovative sanitary napkins and panty liners infused with a Nobel Prize-winning material featuring a super absorbent system. The key to REIGN's success lies in prioritizing their mission over profits, ensuring that the focus on empowering women and young girls takes precedence. Demond served honorably in the U.S. Navy from 1990 to 1994, achieving the rank of E-5 and specializing as an Operations Specialist. He is Aegis system qualified and brings a wealth of strategic expertise from his military service to his entrepreneurial journey. You can read more about this VBE spotlight here . The second VBE We Love Award was presented to Paden Sickles, CEO of SickFit. Founded in 2021, SickFit specializes in wholesale and custom socks, as well as murals. SickFit caters to a diverse customer base that includes service members, athletes, corporate partners, active individuals, and government entities. The key to SickFit's success lies in its commitment to innovation and authenticity. As a veteran-owned, woman-owned, and minority-owned company, SickFit represents a movement focused on resilience and empowerment, particularly for those in underrepresented communities. Paden served from 2014 to 2024 in the Army, achieving the rank of Captain and earned the Expert Soldier Badge and Air Assault Wings. You can learn more about this VBE spotlight here . NaVOBA then celebrated the 2024 Minority Veteran's Business Enterprise ® of the Year: Robert Swain, CEO of Swain Enterprises. Established in 2020, Swain Enterprises specializes in federal projects, including restoration and renovations for military bases, federal facilities, and hospitals in the Virginia, Maryland, and Washington, DC areas. Swain Enterprises is committed to providing the highest level of service to government, commercial, educational, and institutional clients. The key to the success of Swain Enterprises has been a focus on integrity, hard work, and strong relationships. From the outset, the company has committed to delivering high-quality work and exceeding client expectations. As a fully veteran-owned business, Swain Enterprises is dedicated to empowering veterans and creating opportunities for those moving from military to civilian careers. You can read more about NaVOBA's 2024 Minority Veteran's Business Enterprise of the Year here .
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